ABOUT SALES FOR LIFE
Sales for Life is a global social selling training company that has provided sales training solutions to 1000’s of sales professionals around the world at startups to Fortune 500 companies.
Sales for Life has evolved over time to focus on training sales professionals on social selling to drive sales results by adding value to customers by becoming a resource during the entire buying journey.
Sales for Life was rapidly growing their global social selling training business and needed resources to manage and execute their marketing strategy so that the Partners and Consultants could focus on business development and growing the business.
Realizing that the company needed assistance with creating and executing a marketing and social media plan, the Sales for Life team sought out a solution. The team didn’t have the resources to devote to a full-time marketing department but needed a marketing solution that would provide the expertise to help the company meet their marketing goals without breaking the bank.
VA Partners’ Inbound Lead Generation offering was used to create and execute a marketing and social media plan strategy.
VA Partners assisted with:
- Organizing the entire marketing calendar
- Managing a multi-author blog
- Executing a strategy to manage 18 social media accounts
- Implementing an SEO strategy to get the most out of blog posts
Since Sales for Life started working with VA Partners in March 2014, Sales for Life has experienced increased brand awareness, improved social media presence a period of online brand awareness.
Within the first three months, the number of page views to the Sales for Life website and blog increased by 300%, which also resulted in a similar increase in inbound leads.
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