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Toronto, Ontario

M4M 2S1


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Marketing Tactics

Inbound Marketing Tactics to Win More B2B Clients

  • Posted by Janina Bernardo
  • On November 12, 2019
  • 0 Comments
Inbound marketing tactics are a great way to attract leads to your website through relevant content. It allows you to build your brand as a trusted authority in your industry. As a trusted advisor, leads come to you to seek your expertise in providing solutions to their pain points. By developing a portfolio of content […]
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Sales Tactics

B2B Inside Sales Strategies to Boost Profits

  • Posted by Janina Bernardo
  • On November 6, 2019
  • 0 Comments
Over the past few years, there has been a significant increase of companies utilizing inside sales strategies. Basically, inside sales are done by professionals who handle selling to customers remotely. You may think that inside sales professionals are equivalent to telemarketers, but the main difference is that the former are highly skilled and have deep […]
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Events

Startup and Small Business Events Happening in November 2019

  • Posted by Janina Bernardo
  • On October 29, 2019
  • 0 Comments
Every month our team compiles a list of startup and small business events in Toronto and Southwestern Ontario that we’re personally interested in attending and think will be useful to anyone in the startup and small business community.   Some of these events may fill up fast, so if you’re interested in attending please register […]
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Manufacturing & Industrial, Marketing Strategy

B2B Marketing Strategy for Manufacturers: Best Practices For 2019

  • Posted by Sasha Lapshina
  • On October 22, 2019
  • 0 Comments
An effective B2B marketing strategy for manufacturers is imperative for any company seeking to maintain a competitive advantage and win market share. It requires always being both relevant and responsive to the needs of the target audience, as well as highlighting the company’s value compared to your competitors. Since prospects are often deciding which manufacturing […]
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Social Media

Three Social Media Platforms Every Company Should Reserve Their Name On

  • Posted by Sasha Lapshina
  • On October 15, 2019
  • 0 Comments
  • Facebook, Google+, Linkedin, Twitter
There’s no doubt that social media has become increasingly important for companies. According to Hubspot, social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC, and social media lead conversion rates are 13% higher than the average lead conversion rate. In fact, approximately 46% of online users count on […]
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