While enjoying a little time off over the holiday season, I finished reading David and Marhnelle Hibbard’s book, SOAR Selling. SOAR, which stands for Surge
We’re close to one month into the New Year and so far I’ve read several blogs on the top marketing predictions for this year. To
Last week’s Sales Peer to Peer at the Innovation Factory in Hamilton featured Fraser Kelton, COO of New York-based GetGlue. Fraser was in town to
In sales, as in life, there is no such thing as being “the only game in town.” What I’ve found is that many business
As defined by David Akers, a marketing strategy is “a process that can allow an organization to concentrate its resources on the optimal opportunities with