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Marketing Strategy, Marketing Tactics, Marketing Training

Tips on Improving SEO

  • Posted by Marho Efemuaye
  • On September 8, 2020
  • 0 Comments
Improving Search Engine Optimization (SEO) is a fundamental aspect in digital marketing today. SEO is also a concept most thought about by every business owner. The reason for this is that a large number of consumers use search engines to locate everything on the web. Three out four searches start on Google to find things […]
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Marketing Strategy, Marketing Tactics, Marketing Training

Key Benefits of Having a Google Analytics Account

  • Posted by Marho Efemuaye
  • On August 4, 2020
  • 0 Comments
Google Analytics is a website analytics tool offered by Google that provides insights on how users find and navigate your website. A Google Analytics account helps you analyze your traffic for SEO and other marketing purposes. A Google Analytics account is also incredibly useful for the success of your business. From understanding and optimizing your […]
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Marketing Strategy, Marketing Tactics, Marketing Training

4 Benefits of Social Media Marketing

  • Posted by Marho Efemuaye
  • On July 6, 2020
  • 0 Comments
The benefits of social media marketing are immense. As marketing evolves, there are constantly new platforms and strategies that are self-proclaimed to be the next genius marketing tool. Social media marketing is important because it offers companies a way to connect “one-on-one” with its target audience and nurture that audience into customers.
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Marketing Strategy

Four B2B Marketing Lessons from Starbucks

  • Posted by Guest Post
  • On March 3, 2020
  • 0 Comments
This article will discuss B2B marketing lessons that start-up and small business firms can learn from Starbucks. I never used to understand the appeal of Starbucks. Before becoming an avid coffee drinker, I couldn’t grasp why the alternative atmosphere, odd ordering system, or premium (sometimes crazy) pricing was so appealing to so many coffee loving […]
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