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Marketing Strategy

Four B2B Marketing Lessons from Starbucks

  • Posted by Guest Post
  • On March 3, 2020
  • 0 Comments
This article will discuss B2B marketing lessons that start-up and small business firms can learn from Starbucks. I never used to understand the appeal of Starbucks. Before becoming an avid coffee drinker, I couldn’t grasp why the alternative atmosphere, odd ordering system, or premium (sometimes crazy) pricing was so appealing to so many coffee loving […]
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Marketing Strategy

Top 10 Marketing Blogs of 2019

  • Posted by Janina Bernardo
  • On December 17, 2019
  • 0 Comments
Here at VA Partners, it is our mission to provide startups and small business owners the most cost-effective digital marketing solutions. We are always on the look-out for new strategies, the latest platforms and novel tools to help our clients optimize their marketing efforts. Whether you have been in business for a few months or […]
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Manufacturing & Industrial, Marketing Strategy

B2B Marketing Strategy for Manufacturers: Best Practices For 2019

  • Posted by Mark Elliott
  • On October 22, 2019
  • 0 Comments
An effective B2B marketing strategy for manufacturers is imperative for any company seeking to maintain a competitive advantage and win market share. It requires always being both relevant and responsive to the needs of the target audience, as well as highlighting the company’s value compared to your competitors. Since prospects are often deciding which manufacturing […]
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Marketing Strategy

Keyword Audit: an Essential Practice to Improve SEO

  • Posted by Mark Elliott
  • On October 8, 2019
  • 0 Comments
  • seo
When it comes to building a strong SEO strategy for your website, keyword audit remains one of the most important and effective practices. You must consider many factors, such as the specific search terms your audience is using and the kind of content they are looking for. In turn, the process of keyword audit gives […]
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Marketing Strategy, Social Media

5 Best Social Media Management Tools in 2019

  • Posted by Mark Elliott
  • On August 13, 2019
  • 0 Comments
Social media has become an essential part of any B2B marketing strategy. Having digital presence on such platforms as Facebook, LinkedIn, Twitter and others is crucial since it helps promote your brand image and generate leads. Yet consistent posting can be time-consuming and overwhelming without the help of third-party tools. So today we’ll review some […]
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