SPIN Selling: 4 Powerful Types of B2B Sales Questions
One of the classic sales books is SPIN Selling. The book presents a unique sales strategy, referred to as SPIN. The SPIN strategy has been
Mark Elliott
July 13, 2016
One of the classic sales books is SPIN Selling. The book presents a unique sales strategy, referred to as SPIN. The SPIN strategy has been
As far as I am concerned B2B sales still requires a level of cold calling and associated follow up to qualified prospects. Cold calling itself
Sales is a very difficult job. This is compounded if you do not have experience in sales and that you don’t particularly like it. There
It is interesting how what is old eventually becomes new again and vice versa. From a B2B sales perspective, it is always interesting to review
I started by sales career over 20 years ago. In 1995, I had 2 co-op work terms at Lexmark Canada. This was followed by a