We are excited to provide you with our newest white paper, Introduction to Twitter for Sales & Marketing.
According to a report by Social Media Examiner, over half of marketers with at least one year of social media experience were generating leads with social platforms, and 3 in 5 small and medium businesses (SMBs) say they’ve gained new customers by using social media.
Benefits of using social media include:
- Building Awareness
- Staying Top of Mind
- Being Seen as Subject Matter Expert
- Set up a good profile on Twitter
- Find and participate in relevant conversations
- Share engaging content to attract followers
- Generate leads for your business
Customers are more likely to buy from familiar brands and 92% of all marketers indicate that social media efforts have generated more exposure for their businesses.
The average person spends 2.5 hours a day on social media; staying relevant means going where your customers spend their time and interacting with them there.
Become your prospects’ go-to source for industry news and education by regularly sharing relevant articles and resources.
Although there’s a range of social networks from Facebook to Pinterest, the two most essential social networks for B2B startups are LinkedIn and Twitter.
In this white paper, we will discuss how to:
