
International Sales and Marketing
Your Next International Market
Where is your next international market? For many years, the first choice for Canadian companies was the United States. You had proximity, language, a similar

Where is your next international market? For many years, the first choice for Canadian companies was the United States. You had proximity, language, a similar

Earlier this summer, the VA Partners team had an event and that got me thinking that sales is like fishing. Yes, the team did in

Where do your clients buy? This was a big part of a conversation with an entrepreneur recently. She was trying to leverage a B2B channel

I often hear from founders that they don’t want to be “too salesy.” For me, as someone who spends their time working on sales education,

I help the team with our outbound research so thought I would write a blog about our go-to B2B research tools. Since we work with