We talk to many entrepreneurs that are thinking about testing new ideal customer profiles. These new ideal customer profiles may be outside of their typical
This past week I moderated a panel for the Innovation Factory on hiring your first B2B Sales person. We had a great panel including Jordana
One of the pitfalls for start-up founders is to get distracted by new shiny things. This could also be known as shiny object syndrome. This
One of the keys to success for B2B start-up sales is having the right ideal customer profile. I often hear from start-ups that they sell to
Driving local, in market, B2B product sales can be difficult for many small businesses, which is where we can help. For this blog I thought