30 Resources to Start and Grow Your B2B Blog

Blogging for your business has many rewards, including increased brand awareness and a higher number of website visitors.

B2B companies that blog generate 67% more leads per month than those who don’t. Luckily, are many tools and resources that make setting up a company blog and blogging relatively painless.

To get started, we’re proponents of using WordPress for a blogging platform and for generating leads. To increase the reach of your blog, you need to come up with blog topics, craft great blog posts, and promote them.

If you’re new to blogging, here’s a list of 30 resources to help you setup a blog, write content and use your B2B blog to generate leads for your business.

Installing and Hosting a Blog

  1. WordPress
  2. Getting Started With WordPress
  3. Web hosts that support 1-click installs of WordPress: Bluehost, Dreamhost, GoDaddy, HostGator

Setting Up Your Blog

  1. 30 New and Free Responsive WordPress Themes
  2. Essential WordPress Plugins for 2014
  3. The Best Social Media Sharing Plugins for WordPress
  4. Improve your WordPress Security With These 10 Tips

Brainstorming Blog Post Ideas

  1. Hubspot’s Blog Topic Generator
  2. 6 Ideas for Epic Business Blog Posts
  3. 8 Ideas for Your Next B2B Blog Post

Writing Blog Post Titles

  1. A Simple Formula for Writing Kick-Ass Titles
  2. A Scientific Guide to Writing Great Headlines on Twitter, Facebook, and Your Blog
  3. Here are the Most Popular Words Used in Viral Headlines

Organizing Blog Posts

  1. Content Strategy 101: How To Create An Editorial Calendar For Your Blog
  2. Improve Content Strategy with an Editorial Calendar: 14 Free Downloads
  3. 6 Tips For Managing A Multi-Author WordPress Blog

Promoting Your Blog

  1. 99 Ways to Promote Your Blog for Free
  2. The Complete Guide to Building Your Blog Audience
  3. How to Grow Your Blog to 100,000 Visits a Month Within 1.5 Years

Optimizing for Search

  1. The Complete Beginner’s Guide to SEO
  2. A Visual Guide to Keyword Targeting and On-Page SEO
  3. 50 One-Sentence SEO Tips for Bloggers

Using Social Media

  1. The Beginner’s Guide to Social Media!
  2. How to Easily Double Your Traffic from Social Media
  3. The Social Media Frequency Guide: How Often to Post to Facebook, Twitter, LinkedIn And More

Building Email Newsletter

  1. Why You Need An Email Newsletter for Your Blog
  2. Resources / Guides How to Create an Email Marketing Plan
  3. The Go-to Guide to Creating Email Newsletters People Actually Read

Getting Leads From Your Blog

  1. How Blogging Can Help your Business Generate New Leads
  2. 11 Clever Ways to Nurture Leads With Your Business Blog
  3. 8 Guest Blogging Tips to Grow Your Brand and Generate Leads

Starting a company blog isn’t a small task, but if you’re new to blogging, these resources give you a good overview of what’s involved in setting up and maintaining your blog.

Are there any guides, resources or tools you’d add to this list?

If you’re interested in chatting about how blogging can help your business, contact us. For daily tips and news on B2B sales and marketing, follow us on LinkedIn.