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Sales Strategy

Key Reasons to Outsource your B2B Sales Efforts

  • Posted by Sasha Lapshina
  • On August 20, 2019
  • 0 Comments
Customer retention is a key to a successful business. It is what allows you to pay salaries and generate profit and provides a basis from which to grow a company. We have a saying “Without revenue there is no profit.” Customer retention provides a key component of your annual revenue stream and hence a key […]
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Marketing Strategy, Social Media

5 Best Social Media Management Tools in 2019

  • Posted by Sasha Lapshina
  • On August 13, 2019
  • 0 Comments
Social media has become an essential part of any B2B marketing strategy. Having digital presence on such platforms as Facebook, LinkedIn, Twitter and others is crucial since it helps promote your brand image and generate leads. Yet consistent posting can be time-consuming and overwhelming without the help of third-party tools. So today we’ll review some […]
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Marketing Strategy, Marketing Tactics

How to Write a Good Blog For Your B2B Website

  • Posted by Sasha Lapshina
  • On August 6, 2019
  • 0 Comments
When you’re running a business website, blogging becomes crucial for your marketing success. Without quality content, no amount of SEO work will make your B2B website rank high or generate leads. That’s why it’s imperative to learn how to write good posts that will bring traffic to your site and generate leads. Today we will […]
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Events

Startup and Small Business Events Happening in August 2019

  • Posted by Janina Bernardo
  • On July 30, 2019
  • 0 Comments
Every month our team compiles a list of startup and small business events in Toronto and Southwestern Ontario that we’re personally interested in attending and think will be useful to anyone in the startup and small business community.   Some of these events may fill up fast, so if you’re interested in attending please register […]
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Sales Strategy, Sales Training

Innovation Factory Sales Bootcamp

  • Posted by Mark Elliott
  • On July 23, 2019
  • 0 Comments
Starting in late June, we ran the first cohort of our Innovation Factory Sales Bootcamp. The Sales Bootcamp is comprised of 4 sessions covering sales planning, sales process, sales tools, and sales management. We finished just last week with lots of great interactions, learning, and feedback. There are a few options for sales education for […]
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