Sales Strategy Blog

I’ve read a lot of sales advice for new salespeople and the unconventional lessons that I’ve learnt are as follows.

The dreaded moment when you’re cold-calling c-level executives like CISOs and CEOs, and one picks up! I call it ‘the salesperson freeze’ and with time

Building credibility in sales can be the difference between success or losing out on opportunities to conduct business with contacts. Today, we explore ways to

I have been selling since the mid 1990’s when I got my first summer job running a painting franchise, and I often get asked how