Over the last year, we’ve written over a hundred blogs on sales, marketing, and social media trends and best practices.
Providing comprehensive part-time B2B marketing and sales services to our customers has allowed us to develop practical insight into the strategies and tactics that work best for startups and growing businesses.
In 2013, our B2B social media blogs focused on the newest and innovative ways to use social media to support sales and marketing.
In honour of the New Year, here are the top 5 B2B social media blogs of 2013 (as measured by the number of reads).
1. 7 Ways You Can Improve your Social Media Presence Now
Social media has become a significant marketing function for many companies over the past few years. A few tweaks and minor adjustments here and there could help you more easily meet your goals and increase the impact of your company’s social media presence.
2. 6 Free Tools to Find the Right Twitter Conversations
'Twitter conversations', and social engagement in general, represent the ‘holy grail’ for all social media marketers that embrace the tool. Here are 6 of my favourite tools for finding the right conversations to engage in on Twitter:
3. 5 Ways to Use LinkedIn for B2B Lead Generation
For anyone in B2B sales or who is interested in B2B lead generation that hasn’t started using LinkedIn, it’s time to get onboard. When used right, LinkedIn is a powerful selling tool and represents a goldmine of information.
4. Social Selling: Combine Social Media Marketing to Accelerate B2B Sales
I recently watched a round table discussion of the webinar entitled “How to Combine Social & Marketing Automation to Accelerate Leads and B2B Sales”. This blog post will provide you with a brief recap on the issues and advice offered by these leading social selling and marketing automation experts.
5. 5 Tips for Making Better LinkedIn Connections
With so many social networks at our disposal, some people treat Facebook, Twitter, and LinkedIn all the same. I believe there are subtle and not so subtle differences between the networks. The biggest may be connecting/following people. In my opinion, LinkedIn is the best social media tool available for the B2B Sales Rep.
If you’re looking for more some great and helpful reads this holiday, be sure to check out some of our free downloadable whitepapers!
You can also view our Top 5 B2B Marketing Blogs of 2013.
From everyone at VA Partners, Happy New Year and best wishes for a happy and successful 2014!
