Brian Osei Blog

sales cadence
Sales Tactics
Brian Osei

Building an Effective Sales Cadence

A sales cadence is a sequence of sales-related activities that a sales rep follows to move leads and prospects through the sales pipeline. You may have different prospects from different companies, however, the sales cadence will allow you to keep a consistent process to interact and engage with them.

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Marketing Tactics
Brian Osei

Choosing the Right CRM System

For many start ups, getting a CRM system is only considered once you have already have your operations up and running. However, how you manage

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